Skip to main content

Posts

Showing posts with the label viral marketing

Glow on the Go: The Magic of Blush Sticks

  Photo by RF._.studio _: In the ever-evolving world of beauty, convenience and versatility are key. One product that embodies both is the makeup blush stick. Whether you’re a makeup minimalist or a full-glam enthusiast, this little gem deserves a spot in your beauty routine. Why? Because it’s effortless, multi-functional, and gives you that perfect flush of color anytime, anywhere. Effortless Application Blush sticks are designed for simplicity. Unlike powder blushes that require a brush, these creamy sticks glide onto the skin with ease. A quick swipe on the apples of your cheeks, a gentle blend with your fingers, and voila! You’re left with a natural, radiant glow. No mess, no fuss—just beauty at your fingertips. For those who prefer to use a makeup tool, a beauty sponge or a stippling brush can assist with the blending process. After applying the blush stick directly to your skin, lightly tap the product with a damp beauty sponge for a diffused, soft-focused effect. Alternativ...

Viral Fashion Campaigns: Are Fashion Brands Reconsidering their Marketing Stunts?

  Photo by Manny Moreno Viral fashion has been a lucrative tool for fashion companies in the past, who've increased their brand visibility by generating buzz and excitement around their products. But are some of these viral fashion campaigns creating the opposite effect and attracting more negative feedback? Of course, most companies don't want to draw in backlash that could potentially damage their brand reputation.    What is Viral Fashion? First, let's discuss the meaning and purpose of viral fashion stunts. Any trend or style that quickly gains popularity and buzz, particularly on social media platforms are considered viral. In other words, when someone speaks about a short video, fashion show, clothing piece, or accessory that's being discussed in online communities, by way of influencers, or the use of hashtags, it simply means that it's captured the attention of a large number of people. This can lead to positive or negative reactions, depending on whether ...